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	<title>Social Media Expedition &#187; Mashable</title>
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	<itunes:author>Social Media Expedition</itunes:author>
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		<itunes:name>Social Media Expedition</itunes:name>
		<itunes:email>social@lunaweb.net</itunes:email>
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	<managingEditor>social@lunaweb.net (Social Media Expedition)</managingEditor>
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	<itunes:keywords>Social Media, Memphis, Social Networking, Media, Networking, Internet, Computing, Technology, Tennessee, LunaWeb, Web Design</itunes:keywords>
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		<title>October Twilight Camp</title>
		<link>http://www.socialmediaexpedition.com/2010/10/1143/</link>
		<comments>http://www.socialmediaexpedition.com/2010/10/1143/#comments</comments>
		<pubDate>Fri, 22 Oct 2010 21:15:38 +0000</pubDate>
		<dc:creator>LunaWeb</dc:creator>
				<category><![CDATA[Social Expedition]]></category>
		<category><![CDATA[Twilight Camp]]></category>
		<category><![CDATA[Angry Birds]]></category>
		<category><![CDATA[app store]]></category>
		<category><![CDATA[Chicago mayoral election]]></category>
		<category><![CDATA[Docs]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[FourSquare]]></category>
		<category><![CDATA[Foxmarks]]></category>
		<category><![CDATA[hashable]]></category>
		<category><![CDATA[MacBook]]></category>
		<category><![CDATA[Mashable]]></category>
		<category><![CDATA[Pete Cashmore]]></category>
		<category><![CDATA[ravenwood fair]]></category>
		<category><![CDATA[SquareSpace]]></category>
		<category><![CDATA[SXSW]]></category>
		<category><![CDATA[TalkShoe]]></category>
		<category><![CDATA[The Social Network]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[unsocial]]></category>
		<category><![CDATA[Weebly]]></category>
		<category><![CDATA[WordPress]]></category>
		<category><![CDATA[xmarks]]></category>

		<guid isPermaLink="false">http://www.socialmediaexpedition.com/?p=1143</guid>
		<description><![CDATA[This go &#8217;round, we added just a smidge of structure to our still very casual monthly meetup: We went around the room and asked everyone to name one &#8220;Yay!&#8221; and one &#8220;Boo!&#8221; they&#8217;ve found in the webosphere recently. For &#8220;Yay&#8217;s,&#8221; folks tossed up&#8230; The new Twitter platform A virtual meeting site called TalkShoe The just-announced [...]]]></description>
			<content:encoded><![CDATA[<p>This go &#8217;round, we added just a smidge of structure to our still very casual monthly meetup: We went around the room and asked everyone to name one &#8220;Yay!&#8221; and one &#8220;Boo!&#8221; they&#8217;ve found in the webosphere recently.</p>
<p>For &#8220;Yay&#8217;s,&#8221; folks tossed up&#8230;</p>
<ul>
<li>The new <a href="http://twitter.com/smexpedition" target="_blank">Twitter</a> platform</li>
<li>A virtual meeting site called <a href="http://www.talkshoe.com/talkshoe/web/main.jsp?pushNav=1&amp;cmd=home" target="_blank">TalkShoe</a></li>
<li>The just-announced Mac app store</li>
<li><a href="http://flavors.me/" target="_blank">Flavors.me</a>, which aggregates your social presences</li>
<li>Seth Godin&#8217;s <a href="http://sethgodin.typepad.com/files/what-matters-now-2.pdf" target="_blank"><em>What Matters Now</em></a> free ebook</li>
<li><a href="http://foursquare.com" target="_blank">Foursquare</a> excluding homes from searches</li>
<li>Facebook groups</li>
<li>The new networking <a href="http://www.tuaw.com/2010/10/18/first-look-a-totally-unsocial-app/" target="_blank">Unsocial app </a>for iPhone and Android</li>
<li><a href="http://hashable.com/" target="_blank">Hashable.com</a> (or <a href="http://twitter.com/hashable" target="_blank">@hashable</a>) &#8211; a great way to introduce people on Twitter</li>
<li><a href="http://www.facebook.com/RavenwoodFair" target="_blank">Ravenwood Fair</a> &#8211; a new Facebook game by the maker of Doom.</li>
</ul>
<p>And a &#8220;Yay!&#8221; for all the happenings in Memphis in October! For the &#8220;Boos,&#8221; we heard&#8230;</p>
<ul>
<li>Windows 7 mobile</li>
<li><a href="http://mashable.com/2010/10/04/foursquare-chicago-mayor/" target="_blank">Foursquare + the Chicago Mayoral election</a> (and, in all fairness, this got a Yay too&#8230;)</li>
<li>Facebook Docs. If you can call them Docs.</li>
<li>Facebook takeover of all civilization.</li>
<li><a href="http://www.xmarks.com/" target="_blank">Foxmarks</a> going out of business. Appears to have resurfaced as Xmarks, tho!</li>
</ul>
<p>In the general mingling, talk could be heard of the new MacBook Airs, <a href="http://www.rovio.com/index.php?page=angry-birds" target="_blank">Angry Birds</a>, the attractiveness of Pete Cashmore of <a href="http://mashable.com" target="_blank">Mashable.com</a>, and <em>The Social Network</em> movie.</p>
<p>We were so happy to have many new faces, and loved the opportunity to discuss the pros and cons of starting a webpage on <a href="http://weebly.com" target="_blank">Weebly</a>, <a href="http://squarespace.com" target="_blank">SquareSpace</a>, or <a href="http://wordpress.com" target="_blank">WordPress</a>. Or, as a fourth option, using a Facebook page as a webpage.</p>
<p>Lastly, we made our fond farewell to long-time Expeditioner, Mark, and wish him the best of luck in Austin! Hope to see you at SXSW.</p>
<p>If I left anything out, please put it in the comments!</p>
]]></content:encoded>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>August Twilight Camp</title>
		<link>http://www.socialmediaexpedition.com/2010/08/august-twilight-camp/</link>
		<comments>http://www.socialmediaexpedition.com/2010/08/august-twilight-camp/#comments</comments>
		<pubDate>Fri, 20 Aug 2010 19:31:17 +0000</pubDate>
		<dc:creator>LunaWeb</dc:creator>
				<category><![CDATA[Social Expedition]]></category>
		<category><![CDATA[Twilight Camp]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[bronte bistro]]></category>
		<category><![CDATA[davis kidd]]></category>
		<category><![CDATA[Facebook Places]]></category>
		<category><![CDATA[FourSquare]]></category>
		<category><![CDATA[iPad]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[location based services]]></category>
		<category><![CDATA[LunaWeb]]></category>
		<category><![CDATA[Mashable]]></category>
		<category><![CDATA[Mendeley]]></category>
		<category><![CDATA[Privacy]]></category>
		<category><![CDATA[twilight camp]]></category>
		<category><![CDATA[Verizon]]></category>
		<category><![CDATA[WordPress]]></category>
		<category><![CDATA[Zemanta]]></category>

		<guid isPermaLink="false">http://www.socialmediaexpedition.com/?p=1088</guid>
		<description><![CDATA[Woo! Fresh blood at Twilight Camp! We were delighted to have some new-comers, and of course, always great to see some of our regulars. Once again, we did not get kicked out of Davis Kidd, which is really a shame because… The next Twilight Camp will be at the LunaWeb office! Though I suppose it [...]]]></description>
			<content:encoded><![CDATA[<p>Woo! Fresh blood at Twilight  Camp!</p>
<p>We were delighted to have some  new-comers, and of course, always great to see some of our regulars. Once again,  we did not get kicked out of Davis Kidd, which is really a shame  because…</p>
<p>The next Twilight Camp will be at the  LunaWeb office! Though I suppose it still wouldn’t be wise to get ourselves  barred from Bronte Bistro. After all, there is that yummy chicken  salad.</p>
<p>Now for the recap. The conversation  kicked off with the news of the hour (of the <em>literal</em> hour), <a href="http://blog.facebook.com/blog.php?post=418175202130" target="_blank">Facebook  Places</a> launched in Memphis at approximately 4:30 yesterday afternoon. As of the  meeting, only one of us had gotten to use it at all, but what information we did  have:</p>
<ul>
<li>There aren’t any prizes, badges, or  any other “game” element to it.</li>
<li>You can push check-ins from <a href="http://foursquare.com/" target="_blank">Foursquare</a> to Facebook Places, but not vice-versa.</li>
<li>You can tag your friends in your  check-ins to let people know they are with you. This could be potentially  problematic.*</li>
</ul>
<p>*If you do not  want friends to be able to check you into Places, go to “Account” in the  Facebook toolbar, then “Privacy Settings.” Look for “Customize Settings,” then  scroll down to the second section, “Things others share.” Find “Friends can  check me into Places.” Change the setting to Disabled, and you’re  done!</p>
<p>A  matter of hours impacted some of the arguments from last night’s discussion of  Foursquare vs. Facebook Places. Today, Mashable featured an <a title="Mashable FB Rewards article" href="http://mashable.com/2010/08/20/topguest-facebook-places/" target="_blank">article</a> on the  travel rewards program that will now be affiliated with Facebook Places. Topguest, the service that’s tapping into Facebook’s API, is fresh off the  market, rendering its partnerships limited. So limited that, for now, rewards  only come in the form of discounted hotel stays, watering down our argument just  a bit, but it’s not null and void just yet &#8211; and we don’t expect it to be so any  time soon… if ever. As for the privacy issues, well, they are still there. All  this in mind, it seemed we all agreed that Foursquare is  our preferred check-in app/game/stalking mechanism. It seems that it’s becoming  that way for many others too. While we were Twilighting, Foursquare CEO Dennis  Crowley (@dens) was tweeting: “Just heard from The @<a title="http://twitter.com/HarryH" href="http://twitter.com/HarryH">HarryH</a> that today  was @<a title="http://twitter.com/foursquare" href="http://twitter.com/foursquare">foursquare</a>&#8216;s <a title="Foursquare's biggest day ever!" href="http://mashable.com/2010/08/20/foursquare-new-users-record/" target="_blank">biggest day ever</a> in  terms of new user signups. <a title="http://twitter.com/search?q=%23dball4life #dball4life" href="http://twitter.com/search?q=%23dball4life">#dball4life</a>.”  Because Rachel isn’t giving up anytime soon, stay tuned for http://www.foursquarememphis.com/ (not yet live).</p>
<p>Also in Location-Based news, did you  know there are different levels of editors in Foursquare? Well, I know at least  one of you did. When you’ve checked in enough, it seems you can become a “Level  2 Editor,” which enables you to combine locations. So, if two people created two  different check-in locations for Davis Kidd, say “Davis Kidd” and “Davis Kidd  Booksellers,” a Level 2 Editor could merge the two locations into one. Who  knew? Andy Glover  did!</p>
<p>In iPad news (and there’s always iPad  news, isn’t there?), Andy has an <em>awesome</em> new case with a very clever  strap on the back to slip your hand through so you can easily hold the device  with one hand. So simple, yet so brilliant. Then, our iPad scholars sang the  praises of the Academic research sharing application,  <a href="http://www.mendeley.com/" target="_blank">Mendeley</a> (also available for desktop!).</p>
<p>Is the iPhone coming to Verizon? Well,  of course, none of us know for sure, but signs point to… maybe. Verizon  customers thinking about switching to a smartphone might want to wait a bit  longer to see if any more evidence leaks (and we all know Apple has some trouble  keeping their announcements under wraps these days).</p>
<p>WordPress bloggers – check out the  <a href="http://www.zemanta.com/" target="_blank">Zemanta</a> plug-in! This thing is nifty. Once you install it, start writing a  blogpost. The plug-in combs your content and recommends links, photos, Wikipedia  articles, etc., and it’s super easy and awesome. I know another plug-in that  does pretty much the same thing was mentioned. What was the name of that one,  Andy?</p>
<p>Don&#8217;t miss the <a href="http://www.meetup.com/socialexpedition/calendar/13439903/" target="_blank">breakfast on September 1</a>!</p>
]]></content:encoded>
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		<slash:comments>6</slash:comments>
		</item>
		<item>
		<title>#35: It&#8217;s Part II of 2010!</title>
		<link>http://www.socialmediaexpedition.com/2010/07/35-its-part-ii-of-2010/</link>
		<comments>http://www.socialmediaexpedition.com/2010/07/35-its-part-ii-of-2010/#comments</comments>
		<pubDate>Thu, 01 Jul 2010 21:47:54 +0000</pubDate>
		<dc:creator>LunaWeb</dc:creator>
				<category><![CDATA[Podcast]]></category>
		<category><![CDATA[Social Expedition]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[Facebook applications]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[Mashable]]></category>
		<category><![CDATA[MIT]]></category>
		<category><![CDATA[optical internet]]></category>
		<category><![CDATA[Social Media Day]]></category>
		<category><![CDATA[social network]]></category>
		<category><![CDATA[tweetup]]></category>
		<category><![CDATA[Verizon]]></category>

		<guid isPermaLink="false">http://www.socialmediaexpedition.com/?p=1013</guid>
		<description><![CDATA[Can you believe it&#8217;s already the second half of 2010? Yes? Well, alright. Today in our weekly social media expedition, we discover Social Media Day. This holiday, apparently backed by Mashable.com, went unobserved in Memphis, but maybe we&#8217;ll catch the next one. Honestly, we didn&#8217;t even hear about it until a few days ago. Then, [...]]]></description>
			<content:encoded><![CDATA[<p>Can you believe it&#8217;s already the second half of 2010? Yes? Well, alright.</p>
<p>Today in our weekly social media expedition, we discover <a href="http://mashable.com/smday/" target="_blank">Social Media Day</a>. This holiday, apparently backed by <a href="http://mashable.com" target="_blank">Mashable.com</a>, went unobserved in Memphis, but maybe we&#8217;ll catch the next one. Honestly, we didn&#8217;t even hear about it until a few days ago. Then, MIT has some exciting news about lightning-fast optical internet connections, but <a href="http://mashable.com/smday/" target="_blank">have we heard this before</a>?</p>
<p>Facebook actually takes a step forward in privacy, and we discuss why Facebook applications never took off (except, of course, Farmville). Then, we project that Facebook will go after Google&#8217;s lunch with a search engine, but Google might be getting even by launching a whole new social network soon. And an iPhone on Verizon? Let&#8217;s not get too excited just yet.</p>
<p>Lastly, our local listeners might be interested in <a href="http://twtvite.com/memphisSMtweetup" target="_blank">this</a>: A Memphis Marketers and Social  Media Tweetup! It&#8217;s next Thursday (July 8), from 6:30 to 9pm at Dan McGuinness on Spottswood.</p>
<p>And don&#8217;t forget about the Social Expedition&#8217;s own <a href="http://www.meetup.com/socialexpedition/calendar/13891161/" target="_blank">July Meetup</a> on the 15th, 5:30pm at Davis Kidd&#8217;s Bronte Bistro!</p>
<p>Download the podcast <a href="http://sme-casts.s3.amazonaws.com/2010/07/35.mp3">here</a>, listen with the player below, or click the   iTunes logo to subscribe.</p>
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<td><a href="http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=334720534" target="_blank"><img title="socialexpeditionitunes" src="http://www.socialmediaexpedition.com/wp-content/uploads/2009/12/socialexpeditionitunes-200x73.jpg" alt="socialexpeditionitunes" width="200" height="73" /></a></td>
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		<slash:comments>0</slash:comments>
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			<itunes:keywords>facebook,Facebook applications,Google,iPhone,Mashable,MIT,optical internet,Social Expedition,Social Media Day,social network,tweetup,Verizon</itunes:keywords>
		<itunes:subtitle>Can you believe it&#039;s already the second half of 2010? Yes? Well, alright. - Today in our weekly social media expedition, we discover Social Media Day. This holiday, apparently backed by Mashable.com, went unobserved in Memphis,</itunes:subtitle>
		<itunes:summary>Can you believe it&#039;s already the second half of 2010? Yes? Well, alright.

Today in our weekly social media expedition, we discover Social Media Day. This holiday, apparently backed by Mashable.com, went unobserved in Memphis, but maybe we&#039;ll catch the next one. Honestly, we didn&#039;t even hear about it until a few days ago. Then, MIT has some exciting news about lightning-fast optical internet connections, but have we heard this before?

Facebook actually takes a step forward in privacy, and we discuss why Facebook applications never took off (except, of course, Farmville). Then, we project that Facebook will go after Google&#039;s lunch with a search engine, but Google might be getting even by launching a whole new social network soon. And an iPhone on Verizon? Let&#039;s not get too excited just yet.

Lastly, our local listeners might be interested in this: A Memphis Marketers and Social  Media Tweetup! It&#039;s next Thursday (July 8), from 6:30 to 9pm at Dan McGuinness on Spottswood.

And don&#039;t forget about the Social Expedition&#039;s own July Meetup on the 15th, 5:30pm at Davis Kidd&#039;s Bronte Bistro!

Download the podcast here, listen with the player below, or click the   iTunes logo to subscribe.</itunes:summary>
		<itunes:author>Social Media Expedition</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:duration>28:42</itunes:duration>
	</item>
		<item>
		<title>Social Expedition Podcast #24: Shopping, SXSW Trends, Amanda Mauck</title>
		<link>http://www.socialmediaexpedition.com/2010/03/social-expedition-podcast-24-shopping-sxsw-trends-amanda-mauck/</link>
		<comments>http://www.socialmediaexpedition.com/2010/03/social-expedition-podcast-24-shopping-sxsw-trends-amanda-mauck/#comments</comments>
		<pubDate>Thu, 18 Mar 2010 15:46:47 +0000</pubDate>
		<dc:creator>LunaWeb</dc:creator>
				<category><![CDATA[Podcast]]></category>
		<category><![CDATA[Social Expedition]]></category>
		<category><![CDATA[Amanda Mauck]]></category>
		<category><![CDATA[Earthquake]]></category>
		<category><![CDATA[Haiti]]></category>
		<category><![CDATA[LeBonheur]]></category>
		<category><![CDATA[Mashable]]></category>
		<category><![CDATA[Sears]]></category>
		<category><![CDATA[Shopping]]></category>

		<guid isPermaLink="false">http://www.socialmediaexpedition.com/?p=837</guid>
		<description><![CDATA[Two dozen weeks in, and we&#8217;re still struggling to keep up with all the news, updates, and research that keeps pouring out of the world of social tech. Here, we call that the good life. There&#8217;s a study out there showing that people who follow brands on social sites are around 60-70% more likely to [...]]]></description>
			<content:encoded><![CDATA[<p>Two dozen weeks in, and we&#8217;re still struggling to keep up with all the news, updates, and research that keeps pouring out of the world of social tech. Here, we call that the good life.</p>
<p>There&#8217;s a study out there showing that <a href="http://www.imoderate.com/main/newsID/50/do/press_release_Detail" target="_blank">people who follow brands on social sites</a> are around 60-70% more likely to be customers of those brands. We express a little skepticism about whether there&#8217;s much actual conversion there, but we don&#8217;t have any doubt that building relationships &#8211; even with current customers &#8211; has a great value to your company.</p>
<p>On a related tangent, we talk about how the omnipresence of the Internet has affected our shopping decisions &#8211; if reviews, sales, and other information looked up on smartphones have affected our decisions about purchases &#8211; whether we shop online or in the store.</p>
<p>Privacy is an ever larger issue in this connected world, and Dave&#8217;s experience in Austin, Texas at the South By Southwest Interactive conference bears that out. But one of the more interesting trends that Dave spotted was a move away from attempts to be the &#8220;Next Twitter,&#8221; but rather a rush of new tools to integrate and aggregate all of our social accounts and posts.</p>
<div id="attachment_839" class="wp-caption aligncenter" style="width: 210px"><a href="http://picasaweb.google.com/lebonheurchildrens/Haiti#5434396895496952674"><img class="size-medium wp-image-839" title="earthquake patients" src="http://www.socialmediaexpedition.com/wp-content/uploads/2010/03/earthquake-patients-200x133.jpg" alt="Haiti earthquake victims line up at triage" width="200" height="133" /></a><p class="wp-caption-text">&quot;Patients lining up in the triage area,&quot; from LeBonheur&#39;s Picasa album.</p></div>
<p>We speak with Amanda Mauck from LeBonheur Children&#8217;s Hospital about her recent trip to Haiti with a group from the hospital aiding in earthquake relief. From their arrival in Haiti, she kept a blog of her experiences. She shared a few of <a href="https://secure.lebonheur.org/blogs/lebonheurresponds/entry/life_outside_hospital_walls" target="_blank">her favorite</a> <a href="https://secure.lebonheur.org/blogs/lebonheurresponds/entry/team_working_hard" target="_blank">posts from</a> <a href="https://secure.lebonheur.org/blogs/lebonheurresponds/entry/first_day_of_patients" target="_blank">the trip</a> and talked with us about how she kept the blog updated.</p>
<p>If you want to connect with LeBonheur and ask a few more questions, you can find them at their <a href="http://lebonheur.org" target="_blank">Web site</a>, on <a href="http://www.facebook.com/lebonheurchildrens" target="_blank">Facebook</a>, and on <a href="http://twitter.com/lebonheurchild">Twitter</a>.</p>
<p>If you&#8217;re trying to download the Social Expedition Podcast right now, and you&#8217;re frustrated with how long it&#8217;s taking &#8211; get involved with the effort to compel Google to bring their <a href="http://blog.lunaweb.com/2010/03/16/memphis-wants-google-fiber-and-the-city-needs-your-help/" target="_blank">high-speed fiber optic network</a> to Memphis. Find out how at the <a href="http://blog.lunaweb.com/2010/03/16/memphis-wants-google-fiber-and-the-city-needs-your-help/" target="_blank">LunaWeb blog</a>.</p>
<p>Don&#8217;t forget, Thursday is March&#8217;s Twilight Camp, and the speaker at next month&#8217;s Social Expedition breakfast is Rod Kirby, who appeared on <a href="http://www.socialmediaexpedition.com/2010/03/social-expedit…unch-rod-kirby/" target="_blank">last week&#8217;s podcast</a>.</p>
<p>Download the podcast <a href="http://sme-casts.s3.amazonaws.com/2010/03/24.mp3" target="_blank">here</a>, listen with the player below, or click the iTunes logo to subscribe.</p>
<table border="0" align="right">
<tbody>
<tr>
<td style="text-align: right;"><a href="http://lunaweb.com" target="_blank"><img class="size-medium wp-image-576 alignleft" title="PRODUCED-BY-LUNAWEB" src="http://www.socialmediaexpedition.com/wp-content/uploads/2009/11/PRODUCED-BY-LUNAWEB1-200x48.jpg" alt="PRODUCED-BY-LUNAWEB" width="200" height="48" /></a></td>
</tr>
<tr>
<td><a href="http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=334720534" target="_blank"><img class="size-medium wp-image-642 alignleft" title="socialexpeditionitunes" src="http://www.socialmediaexpedition.com/wp-content/uploads/2009/12/socialexpeditionitunes-200x73.jpg" alt="socialexpeditionitunes" width="200" height="73" /></a></td>
</tr>
</tbody>
</table>
]]></content:encoded>
			<wfw:commentRss>http://www.socialmediaexpedition.com/2010/03/social-expedition-podcast-24-shopping-sxsw-trends-amanda-mauck/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
<enclosure url="http://sme-casts.s3.amazonaws.com/2010/03/24.mp3" length="15284126" type="audio/mpeg" />
			<itunes:keywords>Amanda Mauck,Earthquake,Haiti,LeBonheur,Mashable,Sears,Shopping</itunes:keywords>
		<itunes:subtitle>Two dozen weeks in, and we&#039;re still struggling to keep up with all the news, updates, and research that keeps pouring out of the world of social tech. Here, we call that the good life. - There&#039;s a study out there showing that people who follow brands ...</itunes:subtitle>
		<itunes:summary>Two dozen weeks in, and we&#039;re still struggling to keep up with all the news, updates, and research that keeps pouring out of the world of social tech. Here, we call that the good life.

There&#039;s a study out there showing that people who follow brands on social sites are around 60-70% more likely to be customers of those brands. We express a little skepticism about whether there&#039;s much actual conversion there, but we don&#039;t have any doubt that building relationships - even with current customers - has a great value to your company.

On a related tangent, we talk about how the omnipresence of the Internet has affected our shopping decisions - if reviews, sales, and other information looked up on smartphones have affected our decisions about purchases - whether we shop online or in the store.

Privacy is an ever larger issue in this connected world, and Dave&#039;s experience in Austin, Texas at the South By Southwest Interactive conference bears that out. But one of the more interesting trends that Dave spotted was a move away from attempts to be the &quot;Next Twitter,&quot; but rather a rush of new tools to integrate and aggregate all of our social accounts and posts.



We speak with Amanda Mauck from LeBonheur Children&#039;s Hospital about her recent trip to Haiti with a group from the hospital aiding in earthquake relief. From their arrival in Haiti, she kept a blog of her experiences. She shared a few of her favorite posts from the trip and talked with us about how she kept the blog updated.

If you want to connect with LeBonheur and ask a few more questions, you can find them at their Web site, on Facebook, and on Twitter.

If you&#039;re trying to download the Social Expedition Podcast right now, and you&#039;re frustrated with how long it&#039;s taking - get involved with the effort to compel Google to bring their high-speed fiber optic network to Memphis. Find out how at the LunaWeb blog.

Don&#039;t forget, Thursday is March&#039;s Twilight Camp, and the speaker at next month&#039;s Social Expedition breakfast is Rod Kirby, who appeared on last week&#039;s podcast.

Download the podcast here, listen with the player below, or click the iTunes logo to subscribe.</itunes:summary>
		<itunes:author>Social Media Expedition</itunes:author>
		<itunes:explicit>no</itunes:explicit>
	</item>
		<item>
		<title>Social Expedition Podcast #11: Open Web Awards, SXSW, Kerry Hayes</title>
		<link>http://www.socialmediaexpedition.com/2009/12/social-expedition-podcast-11-open-web-awards-sxsw-kerry-hayes/</link>
		<comments>http://www.socialmediaexpedition.com/2009/12/social-expedition-podcast-11-open-web-awards-sxsw-kerry-hayes/#comments</comments>
		<pubDate>Thu, 17 Dec 2009 17:10:07 +0000</pubDate>
		<dc:creator>LunaWeb</dc:creator>
				<category><![CDATA[More]]></category>
		<category><![CDATA[Podcast]]></category>
		<category><![CDATA[Social Expedition]]></category>
		<category><![CDATA[A.C. Wharton]]></category>
		<category><![CDATA[Access]]></category>
		<category><![CDATA[Ardent]]></category>
		<category><![CDATA[Guy Kawasaki]]></category>
		<category><![CDATA[iPod]]></category>
		<category><![CDATA[Kerry Hayes]]></category>
		<category><![CDATA[Mashable]]></category>
		<category><![CDATA[Net Neutrality]]></category>
		<category><![CDATA[Open Web Awards]]></category>
		<category><![CDATA[Puppies]]></category>
		<category><![CDATA[Social Expedition Podcast]]></category>
		<category><![CDATA[South of Beale]]></category>
		<category><![CDATA[SXSW]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://www.socialmediaexpedition.com/?p=665</guid>
		<description><![CDATA[On this week&#8217;s Social Expedition podcast, we cover a surprisingly wide range of topics, from Mashable&#8217;s Open Web Awards (we liked their &#8220;Most Interesting Twitter User&#8221; and were fairly nonplussed by their &#8220;Best Breaking News Site&#8220;) to why the iPod&#8217;s interface pwns Guy Kawasaki&#8217;s linking. Also: puppies found by South of Beale, Ardent Music, and [...]]]></description>
			<content:encoded><![CDATA[<div id="attachment_677" class="wp-caption alignright" style="width: 260px"><a href="http://twitpic.com/tj0mx"><img class="size-large wp-image-677  " title="puppy" src="http://www.socialmediaexpedition.com/wp-content/uploads/2009/12/puppy-450x600.jpg" alt="This lil guy from South of Beale needs a home" width="250" height="333" /></a><p class="wp-caption-text">This lil guy from South of Beale needs a home</p></div>
<p>On this week&#8217;s Social Expedition podcast, we cover a surprisingly wide range of topics, from <a href="http://mashable.com/2009/12/16/open-web-awards-2009-50-winners/" target="_blank">Mashable&#8217;s Open Web Awards</a> (we liked their &#8220;<a href="http://twitter.com/maureenjohnson" target="_blank">Most Interesting Twitter User</a>&#8221; and were fairly nonplussed by their &#8220;<a href="http://www.allkpop.com/" target="_blank">Best Breaking News Site</a>&#8220;) to why the iPod&#8217;s interface pwns <a href="http://twitter.com/GuyKawasaki" target="_blank">Guy Kawasaki&#8217;s linking</a>. Also: puppies found by <a href="http://twitter.com/southofbeale/status/6672961076" target="_blank">South of Beale</a>, <a href="http://twitter.com/ardentmusic" target="_blank">Ardent Music</a>, and a disturbingly extensive display of soap opera knowledge among all of us.</p>
<p>Conversations are already starting to sprout up about the South by Southwest (SXSW) Interactive conference in Austin, TX.</p>
<p>We brought in Kerry Hayes, the Special Assistant for Research and Innovation from Memphis Mayor A.C. Wharton&#8217;s office to talk about the mayor&#8217;s use of <a href="http://facebook.com/mayoracwharton" target="_blank">Facebook</a>, Twitter, and other social media in communicating with Memphians and keeping us updated on what they&#8217;re doing. We also cover Net Neutrality and bringing high-speed internet access to all Memphians.</p>
<p>Join us on Friday for the call-in Core Conversations podcast for predictions about what 2010 holds in store for social media, tech, and emerging Web technology.</p>
<p>You can <a href="http://sme-casts.s3.amazonaws.com/2009/12/2009-12-15.mp3">download the podcast here</a>, click the player below to listen on this page, or click the banner to subscribe in iTunes.</p>
<p><a href="http://lunaweb.com" target="_blank"><img class="size-medium wp-image-576 alignleft" title="PRODUCED-BY-LUNAWEB" src="http://www.socialmediaexpedition.com/wp-content/uploads/2009/11/PRODUCED-BY-LUNAWEB1-200x48.jpg" alt="PRODUCED-BY-LUNAWEB" width="200" height="48" /></a></p>
<p><a href="http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewPodcast?id=334720534" target="_blank"><img class="size-medium wp-image-642 alignleft" title="socialexpeditionitunes" src="http://www.socialmediaexpedition.com/wp-content/uploads/2009/12/socialexpeditionitunes-200x73.jpg" alt="socialexpeditionitunes" width="200" height="73" /></a></p>
]]></content:encoded>
			<wfw:commentRss>http://www.socialmediaexpedition.com/2009/12/social-expedition-podcast-11-open-web-awards-sxsw-kerry-hayes/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
<enclosure url="http://sme-casts.s3.amazonaws.com/2009/12/2009-12-15.mp3" length="33458501" type="audio/mpeg" />
			<itunes:keywords>A.C. Wharton,Access,Ardent,Guy Kawasaki,iPod,Kerry Hayes,Mashable,Net Neutrality,Open Web Awards,Puppies,Social Expedition Podcast,South of Beale</itunes:keywords>
		<itunes:subtitle>On this week&#039;s Social Expedition podcast, we cover a surprisingly wide range of topics, from Mashable&#039;s Open Web Awards (we liked their &quot;Most Interesting Twitter User&quot; and were fairly nonplussed by their &quot;Best Breaking News Site&quot;) to why the iPod&#039;s int...</itunes:subtitle>
		<itunes:summary>On this week&#039;s Social Expedition podcast, we cover a surprisingly wide range of topics, from Mashable&#039;s Open Web Awards (we liked their &quot;Most Interesting Twitter User&quot; and were fairly nonplussed by their &quot;Best Breaking News Site&quot;) to why the iPod&#039;s interface pwns Guy Kawasaki&#039;s linking. Also: puppies found by South of Beale, Ardent Music, and a disturbingly extensive display of soap opera knowledge among all of us.

Conversations are already starting to sprout up about the South by Southwest (SXSW) Interactive conference in Austin, TX.

We brought in Kerry Hayes, the Special Assistant for Research and Innovation from Memphis Mayor A.C. Wharton&#039;s office to talk about the mayor&#039;s use of Facebook, Twitter, and other social media in communicating with Memphians and keeping us updated on what they&#039;re doing. We also cover Net Neutrality and bringing high-speed internet access to all Memphians.

Join us on Friday for the call-in Core Conversations podcast for predictions about what 2010 holds in store for social media, tech, and emerging Web technology.

You can download the podcast here, click the player below to listen on this page, or click the banner to subscribe in iTunes.</itunes:summary>
		<itunes:author>Social Media Expedition</itunes:author>
		<itunes:explicit>no</itunes:explicit>
	</item>
		<item>
		<title>Social Expedition Podcast #3: Mashable, Memphis Zoo, Shut Up and Listen</title>
		<link>http://www.socialmediaexpedition.com/2009/10/podcast-mashable-zoo-shutup/</link>
		<comments>http://www.socialmediaexpedition.com/2009/10/podcast-mashable-zoo-shutup/#comments</comments>
		<pubDate>Fri, 23 Oct 2009 09:16:57 +0000</pubDate>
		<dc:creator>LunaWeb</dc:creator>
				<category><![CDATA[More]]></category>
		<category><![CDATA[Podcast]]></category>
		<category><![CDATA[Social Expedition]]></category>
		<category><![CDATA[Eric Maskol]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[Mashable]]></category>
		<category><![CDATA[Podcasting]]></category>
		<category><![CDATA[Shut Up and Listen]]></category>
		<category><![CDATA[social memphis]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://www.socialmediaexpedition.com/?p=469</guid>
		<description><![CDATA[In this week&#8217;s Social Expedition Podcast, we talk about the glut of information issuing forth from the fountain that is Mashable, the brand-new list functionality on Twitter, talk about the basics of Facebook, and praise the Memphis Zoo&#8217;s use of Twitter. We also sit down with the guys from the &#8220;Shut Up and Listen&#8221; podcast, [...]]]></description>
			<content:encoded><![CDATA[<p>In this week&#8217;s Social Expedition Podcast, we talk about the glut of information issuing forth from the fountain that is Mashable, the brand-new list functionality on Twitter, talk about the basics of Facebook, and praise the Memphis Zoo&#8217;s use of Twitter.</p>
<p>We also sit down with the guys from the &#8220;Shut Up and Listen&#8221; podcast, who have a lot to say about podcasting, Web culture, and more &#8211; so much, in fact, that we couldn&#8217;t fit it all on the podcast. Stick around; we&#8217;ll be posting the unedited interview shortly.</p>
<p style="text-align: center;">
<div class="wp-caption alignright" style="width: 240px"><a href="http://www.flickr.com/photos/black651/2312209971/"><img title="Valu Thrift Headphones by Thrift Store Addict on Flickr" src="http://farm4.static.flickr.com/3084/2312209971_1f408f776c.jpg" alt="Valu Thrift Headphones by Thrift Store Addict on Flickr" width="230" height="306" /></a><p class="wp-caption-text">&quot;Valu Thrift Headphones&quot; by Thrift Store Addict on Flickr</p></div>
<p>Some links mentioned in the episode include:</p>
<ul>
<li><a href="http://mashable.com" target="_blank">Mashable</a></li>
<li><a href="http://twitter.com" target="_blank">Twitter</a></li>
<li><a href="http://facebook.com" target="_blank">Facebook</a></li>
<li><a href="http://twitter.com/memphiszoo" target="_blank">Memphis Zoo</a> on Twitter</li>
<li><a href="http://crowdspring.com" target="_blank">Crowdspring.com</a></li>
<li><a href="http://Reaper.fm" target="_blank">Reaper recording software</a></li>
<li><a href="http://shutupandlisten.com" target="_blank">Shut Up And Listen Podcast</a></li>
<li><a href="http://whyarentyoulistening.com" target="_blank">Why Aren&#8217; t You Listening?</a></li>
<li><a href="http://twitter.com/sualpodcast.com" target="_blank">Shut Up and Listen</a> on Twitter</li>
<li><a href="barcampmemphis.com" target="_blank">BarCampMemphis</a></li>
<li><a href="http://ericmaskol.com/" target="_blank">Eric Maskol</a></li>
</ul>
<p><a href="http://sme-casts.s3.amazonaws.com/2009/10/3-Oct.-22_-Mashable-Memphis-Zoo.mp3">Download the podcast here</a>, or listen below.</p>
]]></content:encoded>
			<wfw:commentRss>http://www.socialmediaexpedition.com/2009/10/podcast-mashable-zoo-shutup/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
<enclosure url="http://sme-casts.s3.amazonaws.com/2009/10/3-Oct.-22_-Mashable-Memphis-Zoo.mp3" length="28243388" type="audio/mpeg" />
			<itunes:keywords>Eric Maskol,facebook,Mashable,Podcasting,Shut Up and Listen,social memphis,Twitter</itunes:keywords>
		<itunes:subtitle>In this week&#039;s Social Expedition Podcast, we talk about the glut of information issuing forth from the fountain that is Mashable, the brand-new list functionality on Twitter, talk about the basics of Facebook, and praise the Memphis Zoo&#039;s use of Twitter.</itunes:subtitle>
		<itunes:summary>In this week&#039;s Social Expedition Podcast, we talk about the glut of information issuing forth from the fountain that is Mashable, the brand-new list functionality on Twitter, talk about the basics of Facebook, and praise the Memphis Zoo&#039;s use of Twitter.

We also sit down with the guys from the &quot;Shut Up and Listen&quot; podcast, who have a lot to say about podcasting, Web culture, and more - so much, in fact, that we couldn&#039;t fit it all on the podcast. Stick around; we&#039;ll be posting the unedited interview shortly.





Some links mentioned in the episode include:

	Mashable
	Twitter
	Facebook
	Memphis Zoo on Twitter
	Crowdspring.com
	Reaper recording software
	Shut Up And Listen Podcast
	Why Aren&#039; t You Listening?
	Shut Up and Listen on Twitter
	BarCampMemphis
	Eric Maskol

Download the podcast here, or listen below.</itunes:summary>
		<itunes:author>Social Media Expedition</itunes:author>
		<itunes:explicit>no</itunes:explicit>
	</item>
	</channel>
</rss>

