Innovative marketing? Thy name is Mahaffey. You will definitely want to listen to this interview to hear all about this tent and party rental company’s seriously creative QR code campaign constructed with Mahaffey’s Marketing Manager, Beth Wilson. We offer our kudos, and look forward to more awesome uses of QR codes. I mean just look [...] [...more]
Elizabeth Cawein, long-time friend of the Social Expedition, loaned us some of her time from Memphis Music Foundation to speak at our August Breakfast. She shared with us some of the ways in which social media is helping Memphis musicians grow and thrive. Besides the usual Facebook and Twitter, Elizabeth also recommends artists utilize sites [...] [...more]
Check OUT that alliteration! But seriously, the Social Expedition was delighted to welcome back one of our former hosts, this time as our interviewee. Vibrant as ever, Elizabeth told us all about what she and the Memphis Music Foundation are doing to help keep Memphis’s rich musical tradition alive by providing resources to artists new [...] [...more]
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